Founded in 1989, the company began as Hsu Chu Co., Ltd. (旭助有限公司), a textile trading business. Convinced that lasting growth had to be built on product development and on strengthening the company's own capabilities, founder Mr. Lai Ming-Tsung established Jhih Cheng Non-Woven Co., Ltd. in Luzhu, Taoyuan in 1993, shifting the company's fo...